Sitekit, for the NHS (UK)
UX and UI Designer
NHS Digital Staff Passport
A secure digital identity platform letting NHS staff move between organisations through verified credentials, built to NHS Design Standards and WCAG 2.1 AA.
CHALLANGE
Make a credential-heavy, compliance-bound journey genuinely usable for busy clinical and operational staff, while satisfying clinical, operational, and regulatory stakeholders at once.
objectives
- A usable, trustworthy verified-credential experience.
- Full alignment with NHS Design Standards and WCAG 2.1 AA.
- Buy-in across a wide, cautious stakeholder group.
Approach
Created end-to-end user flows, accessible UI components, and interactive prototypes, holding to NHS Design Standards and WCAG 2.1 AA throughout rather than retrofitting. Facilitated cross-functional workshops to align stakeholders, and worked closely with engineers on production-ready designs.
key decisions
- Held WCAG 2.1 AA from the first flow rather than treating accessibility as a final pass.
- Broke the credential verification into a guided, progressive journey to reduce cognitive load for time-pressed clinical staff.
- Used early cross-functional workshops to surface clinical and regulatory constraints up front, de-risking later sign-off.
